Professional Press Release Writing


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Optimized Press Releases

The Press Release - Publicity You Couldn't Afford To Buy

writing press releases, Internet press releases
A well-written press release can generate massive, free publicity and traffic that you could not otherwise afford to buy. We deliver news releases directly to Internet readers as an integral part of Search Engine Inclusion and Search Engine Optimization (SEO).

Like any other tool Internet press releases can’t get the job done if it is not crafted properly. In fact, creating Internet press releases is just a waste of time if some Internet press release format rules are not followed.

"Does the thought of writing a press release make you cringe? Writing press releases is an effective way of getting news coverage. Stop worrying and let us help."

Press Release Experience Gets Results

 A press release, or news release, is used to send information to the media. If it is well organized and piques a journalist's interest, the release can become a news item or even a feature story. Press releases can provide a tremendous amount of free publicity to any business, organization, or individual. TLC has extensive experience crafting press releases that get results.
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Writing a Press Release - Seven Reasons Why You Should Use Press Releases

  • More and more people are using online news sources to find information on products, services. Most news stories and press releases are read by people looking for data to assist in decision making often resulting in a purchase of contact..
  • A correctly optimized online news release can get you to the top of the search engines for your chosen keywords or phrase within 24 hours. Search engines give priority to what they consider to be relevant and timely news. Often both Yahoo and Google will display a news item above the number one organic position in web search.
  • You know that when someone reads your news release they are interested in the subject – they actually asked for it by keyword.
  • The article will get picked up and published on other relevant sites increasing the number of people who see your content and visit your site.
  • If your article has been correctly optimized, it will have keyword links in it. Every time your article appears on another website it builds more relevant inbound links to your site, which positively affects your search rankings.
  • Optimized online press releases migrate from the news search to the web search within a week or so and they can show up in the web search on your keywords.
  • If you add the releases to your website and put them into an RSS feed or add social links you increase your visibility even further. Soon your articles will be showing up in news aggregators, Yahoo News and Google Blog search.